10/04 17:30 CDT Viewers flock to Weather Channel for Hurricane Ian coverage
Viewers flock to Weather Channel for Hurricane Ian coverage
By DAVID BAUDER
AP Media Writer
NEW YORK (AP) --- The Weather Channel reached its biggest audience in five
years last week when Hurricane Ian made its destructive landfall in western
The average audience of 3.4 million people last Wednesday was more than any
other day for the network since Hurricane Harvey deluged Texas with record
amounts of rainfall in 2017, the Nielsen company said.
The network's peak day came despite other cable news and broadcast networks
also devoting resources to the storm, and a myriad of streaming options that
gave people many different ways to follow Ian and its aftermath.
For example, the free streaming service Local News Now, which is owned
alongside The Weather Channel by the Allen Media Group, had a record-setting
day for usage last Wednesday, the company said. Through the service, people
could watch local news coverage of Ian from markets in Tampa, Fort Myers and
Orlando in Florida.
Allen would not give precise figures on how many people used the service.
Another new wrinkle from the Weather Channel app were screen views that allowed
users to watch the storm's progress through fixed cameras placed in Ian's path,
in Fort Myers Beach, Punta Gorda and Venice, Florida, for example.
The average consumer who used the app spent a staggering four hours there on
the day the storm hit, the Weather Channel said.
Fox News Weather, a streaming service that debuted a year ago, easily had its
most-used day ever last Wednesday, although Fox also wouldn't provide specific
details. During three overnight hours after the storm hit, Fox News Channel
simulcast the coverage on the Fox Weather stream.
NBC was the winner again during the second week of the new television season,
averaging 6.1 million viewers in prime time, Nielsen said. CBS averaged 5.7
million, ABC had 4 million, Fox had 2.2 million, Univision had 1.3 million, Ion
Television had 900,000 and Telemundo had 820,000.
ESPN was the most-watched cable network, averaging 2.15 million viewers in
prime time. Fox News Channel had 2.12 million, MSNBC had 1.15 million, HGTV had
796,00 and CNN had 756,000.
ABC's "World News Tonight" won the evening news ratings race, averaging 8.4
million viewers. NBC's "Nightly News" had 7.1 million and the "CBS Evening
News" had 5 million.
For the week of Sept. 26-Oct. 2, the 20 most-watched programs in prime time,
their networks and viewerships:
1. NFL Football: Kansas City at Tampa Bay, NBC, 20.85 million.
2. "NFL Pregame Show" (Sunday), NBC, 15.74 million.
3. "Football Night in America," NBC, 11.04 million.
4. "60 Minutes," CBS, 10.27 million.
5. NFL Football: Dallas at N.Y. Giants, ABC, 10.18 million.
6. NFL Football: Dallas at N.Y. Giants, ESPN, 7.73 million.
7. "The Equalizer," CBS, 7.09 million.
8. "FBI," CBS, 7.08 million.
9. "Young Sheldon," CBS, 6.88 million.
10. "Chicago Fire," NBC, 6.73 million.
11. "Chicago Med," NBC, 6.6 million.
12. "Ghosts," CBS, 6.46 million.
13. "NFL Pregame Show" (Monday), ABC, 6.28 million.
14. "The Voice" (Monday), NBC, 6.111 million.
15. "NCIS," CBS, 6.107 million.
16. "FBI: International," CBS, 5.88 million.
17. "The Voice" (Tuesday), NBC, 5.87 million.
18. "Chicago PD," NBC, 5.41 million.
19. "FBI: Most Wanted," CBS, 5.4 million.
20. "East New York," CBS, 5.27 million.